How to do outdoor advertising
Author:daqiang0406 Time:2021-10-02 14:39 Browse(382)
In outdoor advertising, graphics can attract people's attention most, so graphic design is particularly important in outdoor advertising design. Its design is completely different from the advertisement copy design of newspapers, magazines and other media, because people can't have more time to read in the mobile state, so outdoor advertisement copy strive to be concise and powerful, with more eye-catching subject words to remind the audience, and then attach a few short and powerful sentences with the text.
In outdoor advertising, graphics can attract people's attention most, so graphic design is particularly important in outdoor advertising design.
its design is completely different from the advertising copy design of newspapers, magazines and other media.

How to do outdoor advertising

because people can't have more time to read in the flowing state, outdoor advertising copy strives to be concise and powerful, and reminds the audience with a striking theme in one sentence, In general, the theme should not be more than ten words.
seven or eight words is the best, otherwise the reading effect will be relatively reduced.
the general content of the copy can be divided into several parts, such as the title, the main body, the advertising language, the accompanying text, etc.
try to be concise and comprehensive, one as ten, sparing words as gold, deliberating, easy to read and remember, funny and humorous Only in this way can outdoor advertisement be full of appeal and vitality.

a successful outdoor advertisement must have a strict plan like other advertisements.
the advertisement designer does not have a certain goal and strategy.
the advertisement design will lose its direction.
therefore, when the designer carries out the advertisement creativity,
the first thing to do is to carry out a market survey and the advertising strategy Based on the analysis and prediction of advertising activities, the advertising graphics, language, color, object, publicity level and marketing strategy are formulated.

once the advertising is published in the society,
it will not only play a leading role in economy, but also in the field of consciousness, It plays a subtle role in real life.
therefore, designers must be responsible for their own work.
to make the works play a positive role in aesthetic education.
nowadays, outdoor advertising is difficult to do.
outdoor advertising takes up public resources and affects the overall image of a city, so many cities do not need to clean up today,It's going to be demolished tomorrow. If there is no good government background, approval alone will be a big problem.

you basically don't have to think about bus stops.
these are all monopolistic resources. Either you have money to buy a few pieces when you come across an advertisement auction or have friends to help you, However, the cost will be quite high.
if you really want to do it.
it is recommended that you act as a media agent to represent the outdoor media resources of peers, so that you can earn the price difference.
the risk will be much smaller.
in this way
Related topics