Why is projection advertising not popular in China?
Author:Zhang Danfeng Time:2021-10-01 11:20 Browse(128)
Projection advertisement uses a kind of power projection equipment, uses light projection principle, uses high brightness light source negative film full-color advertisement content to project high-rise building exterior wall at night, which is full of visual impact outdoor advertisement
Projection advertising uses a kind of power projection equipment, light projection principle, high brightness light source negative film and full-color advertising content to project the exterior wall of high-rise building, which has great visual impact at night.

Why is projection advertising not popular in China?

outdoor projection advertising projects 1-300 M2 within 1m-100m from the wall, which is difficult to reach in traditional advertising forms; Its advertising performance hand smart, novel general painting and its special effect accessories can attract the group's attention; Outdoor projection is wide
advertising affects the image of buildings, lighting project at night adds style, traditional outdoor advertising even with excellent cost performance, traditional light box advertising frame rigid picture

environmental protection, energy saving, high efficiency, still new advertising products, the Olympic Games is more in line with the needs of urban beautification, because the replacement of advertising needs to replace the negative, there is no traditional poster signboard production room The price is expensive, and the problem of replacing the waste on schedule can save money; Compared with the traditional media (neon lights, light boxes, spotlight billboards, etc.), lighting up the media requires very low cost, and the negative book saves huge costs such as field setting and picture production, and reduces the cost of advertising thousand books. Lighting up the media equipment is simple and fast, and the installation and debugging of the media equipment is simple and fast; The power of the whole machine is only 1400 watts. The existing environmental protection and energy-saving advertising style has broad market prospects. Projection advertising uses a kind of high-power projection equipment, using optical projection principle and high brightness light source to project the full-color advertising content on the negative film onto the external wall of high-rise buildings, At night, outdoor advertising with great visual impact can be formed.

outdoor projection advertising can project 1-300 m2 of advertising within 1m-100m from the wall.
it is difficult for traditional advertising forms to achieve; Through the application of animation and other special effect accessories, it can effectively attract people's attention; Outdoor projection advertising does not affect the image of the building in the daytime, but can add style to the lighting project in the night.
the outdoor projection advertising does not affect the image of the building in the daytimeThe traditional outdoor advertising.
even the traditional light box advertising with excellent cost performance is just a rigid picture.

it is a new advertising product with environmental protection, energy saving, high efficiency and fashion.
with the coming of the Olympic Games, it is more in line with the needs of urban beautification.
because the replacement of advertising only needs to replace the negative film.
there is no traditional poster signboard, which takes a long time to make The price is expensive, and there is no waste problem when changing the schedule, saving time and money; Compared with the traditional media (neon lights, light boxes, spotlight billboards, etc.), lighting up the media only requires a very low cost of negatives, saving huge costs in venue setting, picture production, etc., which greatly reduces the cost of advertising per thousand people.
the installation and debugging of lighting up media equipment is simple and fast.
the outdoor machine is windproof and rainproof, and no special person is required to take care of it; The maximum power of the whole machine is only 1400 watts, so it is an environmental protection and energy-saving advertising way, and the market prospect is broad and unlimited.
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