What are the advantages of taxi LED advertising screen? What are the benefits of advertising on the taxi LED advertising screen?
Author:Zhang Yongbo Time:2021-10-11 16:49 Browse(43)
The application of taxi LED advertising screen in the taxi GPS operation market is actually the combination of new media advertising and taxi GPS operation, which brings a new operation mode for operators.
The application of taxi LED advertising screen in taxi GPS operation market actually combines the advertising release of new media with taxi GPS operation, bringing a new operator business model.

What are the advantages of taxi LED advertising screen? What are the benefits of advertising on the taxi LED advertising screen?

as we all know.
taxis have large flow, wide coverage and long operation time, Therefore, taxi advertising will constitute the largest outdoor media network in the city.
and.
as a new media, taxi LED advertising, with its characteristics of flexible mobility, strong visual impact, low cost per thousand people, high contact probability and stable contact frequency, will attract great attention of the whole market, It will also become another media choice for market promotion.

and if the security monitoring platform and mobile advertising platform built with urban taxi as the whole unit.
through the operation income of mobile advertising platform, subsidize or support the normal operation of security monitoring platform, and obtain business profits, what impact will it bring to the GPS operation of taxi? In this mode, taxi companies and drivers are users and direct beneficiaries of the safety monitoring platform, while taxi management, public security and traffic management departments are indirect beneficiaries, They all need to pay little or no equipment installation and use fees to get the services provided by operators.

so it seems that the problem of taxi GPS operation marketing is solved immediately.

operators have changed from the previous single operation mode of charging taxi companies or drivers only.
and become integrated taxi operators It is a comprehensive operator integrating remote monitoring, information linkage, commercial and public service advertising.
the initial installation and operation fees of GPS terminal for taxi companies and drivers.
it is a comprehensive operator integrating remote monitoring, information linkage, commercial and public service advertisingIt can be reduced or exempted.
in this way, the existing situation of compulsory installation by simple administrative order in most cities is completely changed, which leads to conflicts of interest in all aspects. At the same time, it also greatly improves the promotion of GPS products.

the development of taxi GPS operation market promotes the birth of LED bar screen new media; In turn, the demand of new media can promote the popularization of GPS.
LED screen is a new type of imaging electronic equipment made of light-emitting diodes arranged in order.
the application of monochromatic LED was initially used as the indicator light source of instruments and meters.
later, various light colors of LED were widely used in communication lights and large area displays, It has produced good economic and social benefits.
take the 12 inch red traffic light as an example.
in the United States, a long-life, low luminous efficiency 140 watt incandescent lamp was originally used as the light source, which produces 2000 lumens of white light.
after passing through the red filter.
the light loss is 90%, leaving only 200 lumens of red light.
among the newly designed lights.
Lumileds company uses 18 red LED light sources, Including the circuit loss, the total power consumption is 14 watts, which can produce the same light efficiency.
automobile signal lamp is also an important field of LED light source application.
in 1987, China began to install high mounted stop lamps on automobiles. Due to the fast response speed of LED (nanosecond level), it can let the driver of the following vehicle know the driving condition as soon as possible, In addition,
LED lights are widely used in outdoor red, green and blue full-color displays, keychain mini torches and other fields.
generally 3500-6000
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